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SEKO helps Luna Tide go global

Luna Tide is a fast-growing handmade gemstone jewellery brand. They export from their studio on the Gold Coast Queensland to countries all around the world, with a particular focus on the USA, Canada, UK and Europe.


Benefits of the SEKO Solution

We found SEKO a simple solution to help deliver our parcels swiftly and reliably from our studio on the Gold Coast to our end customer. Since day one their service has been consistent across each of the countries we ship to, and easy for us to scale as our business has grown this year. The branded tracking page has helped with our brand identity and has improved customer confidence as they’ve referred to it for their detailed tracking each step of the way from the jewellery’s dispatch to final delivery.

The Challenge

Scaling a growing online retail business to a global market is difficult enough, let alone during a global pandemic. After struggling to find an affordable, fast and reliable logistics solution, Luna Tide approached SEKO Omni-Channel Logistics for help.

The Solution

SEKO provides international air freight linehaul, from Luna Tide’s base in the Gold Coast direct to consumers around the world. This includes low value customs clearance for the UK and Europe, providing a fast, and seamless experience which has been exceeding our customers expectations.   This is all provided at a very competitive rate to accommodate the price-point that Luna Tide was seeking. Customers are provided with end-to-end tracking, allowing Luna Tide to offer customers shipping times of 1-2 weeks.

The Result

Our customers can shop with us confidently knowing that their parcel is going to arrive within a decent time frame and in most cases this year has been faster than if they had ordered locally. Our customer’s post order shopping experience has increased dramatically as they have had regular updates on their parcel’s journey through our very own branded portal which the SEKO team helped us personalise to look as if it were an internal tracking page of our website.


Growing a handmade business that derives the majority of its sales from exports required us to find a reliable logistics partner to ensure speedy and reliable delivery across the world. Since moving to SEKO our shipping times and customer delivery enquiries have vastly reduced, even during a global pandemic. We particularly appreciate the fast end-to-end duty paid shipping to our biggest markets in the US, UK and Europe.

Scott Lawson Operations Manager, Luna Tide

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